Five New Year's
resolutions to make you more productive and less stressed
How was 2012 for you? If you're
like most business owners, regardless of the fiscal performance of your company,
you'll likely say you worked too hard and were too stressed. In large part, this
is due to taking on too many responsibilities and setting unrealistic goals. So
what better time than now to discover 5 tips that will make you more productive
and less stressed in 2013.
Focus on what's working and don't be afraid to abandon what isn't. Define
how success should be measured in each area, then examine your administrative,
operating and marketing processes to find those areas that are working and those
that need improvement.
Create lots of small goals instead of a few big ones. They will be easier to
reach, thus keeping you motivated. Big goals take too much time to accomplish,
making it easy to get distracted and lose focus.
Clean up your image. Make sure your web site and marketing materials are
current and up to date. Check out your competitors sites to see how you measure
Create new relationships. Whether in person or through social media, make an
effort to reach out to others. It's not who you know, but who knows you.
Give yourself a life. Sure it's your livelihood, but its still just a job.
Know when to leave the laptop at home, turn off the phone, and create an auto
respond vacation email. Your sanity (and family) will thank you for it. And I
guarantee no legitimate client will leave you.
Marc Gordon is a marketing consultant,
professional speaker and author specializing in small business. His articles
have appeared in hundreds of publications, journals, and blogs throughout North
America. His online show, marctv, has been rated one of the top 25 B2B blogs on