If you use email for any part of your business, listen up. The old rules of email marketing don’t apply like they used to.
Once upon a time it was easy to send out emails to potential clients and get them to respond.
People were constantly looking for answers and solutions to their problems. Any emails they received were quickly gobbled up and devoured.
Not anymore. According to Digital Marketer, the average adult receives over 100 emails a day. People are inundated with emails and offers to buy this and that.
In fact, it’s been surmised that over 80% of marketing emails are not even opened.
And if your email isn’t opened, you have zero chance of making a connection, or even a sale.
Today if you want to generate leads and sales through email, you need to employ an “Email Hook” to get more potential clients to WANT TO open your email.
See how to use an Email Hook to get MORE people curious and interested in what you offer.
Read the Message Masters™ blog...
I’m always here to help you…
J. Brett Abbey
The Message Master
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